Tourism for All launches new Travel Planner
Tourism for All has launched its Travel Planner, a new consumer search and booking website for disabled travellers, their families and friends.
Tourism for All Travel Planner will bring together hundreds of hotels, attractions, activities and restaurants across the UK, as well as special offers and a travel planning service, to make travel easier for this rapidly growing market.
Tourism for All Travel Planner is based on the latest, state of the art system from New Mind | tellUs, the UK’s leading supplier of Destination Management Systems, and is managed on behalf of Tourism for All by Ignyte, the marketing and account management agency, who will ensure that the accessibility information featured on Tourism for All Travel Planner is accurate, relevant and reliable.
Tourism for All Travel Planner takes over from Open Britain, the charity’s previous consumer search website. Although comprehensive and well used – it was visited by over 150,000 individuals each year – Open Britain relied on businesses to update their own accessibility information, which meant that the content was not always 100% up to date or comprehensive. Tourism for All Travel Planner will feature the same wide ranging content as before – the site already features over 300 businesses and that number is growing daily - but with the added advantage that the accuracy and comprehensiveness of the accessibility information will be managed by Ignyte.
Travellers with accessibility needs can search for tourism businesses of all types, based on where they want to go, what they want to do, the type of accommodation they want to stay in or the type of restaurant they want to eat in. Search results can be filtered according to the traveller’s individual accessibility needs, based on a set of accessibility searches for each category of business. Promotion packages on Tourism for All Travel Planner are available from only £150 a year, so it is within the means of any business to access a lucrative and growing market.
Kenny Boyle, Tourism for All’s Chair, commented: “We are delighted with our new relationships with New Mind | tellUs and Ignyte and we are sure that, with their expertise and support, Tourism for All Travel Planner will be the new ‘go to’, trusted channel for disabled travellers, their families and friends. The site is already off to a great start, but we need even more businesses to get involved in order to ensure that disabled travellers have the widest possible choice of things to do, places to stay and places to eat. Disabled travellers spend over £12 billion a year in England alone and with our ageing population that figure is only going to grow.”
Tourism for All Travel Planner is now at www.tourismforall.co.uk.
The value of £12 billion a year spent by disabled travellers in England is taken from VisitEngland’s Business Advice Hub: Visit Britain
Ignyte Ltd is a sales and marketing agency based in Somerset. Established in 2006, the company offers a series of sales solutions to suit most business needs, including customer service calls, research, client retention surveys, sales conversion and account management. Ignyte works closely with clients to enable them to reach their business objectives without the need to recruit a specialist sales team, leaving the client free to concentrate on the fulfilment of their services / products.
New Mind | tellUs is a digital agency specialising in the tourism sector with offices in Liverpool and Oslo. Since the late 1990's the company has been developing solutions for a wide range of Destination Management Organisations, working with National and Regional Tourist Boards, City Councils and Tourism Associations. New Mind | tellUs is part of Simpleview, the travel and tourism industry’s leading provider of CRM, CMS, website design, digital marketing, revenue generation, and mobile technologies for destination marketing organisations.